Home — Blog — 50+ Mother’s Day Instagram Captions for Everyone in Your Audience
If 152 million cards are sent on Mother’s Day each year, I can only imagine how many Mother’s Day Instagram posts are published. And how many collective hours are spent coming up with the perfect caption.
Mother’s Day is different for every business audience, and on an individual level it can vary from joyful to painful. So here are over 50 Mother’s Day Instagram captions that range from funny and sweet to sensitive and factual.
Mother’s Day Instagram caption tips
How do you write a Mother’s Day Instagram caption that pops? I’m so glad you asked! Check out these quick Mother’s Day caption tips:
Similar to hashtags, emojis are another way to draw attention to your business’s Mother’s Day Instagram posts. In fact, Instagram posts that contain at least one emoji averaged 47% more interactions. Emojis are perfect for a festive social media holiday like Mother’s Day, so try including one or two to add extra flair to your captions. For example, the heart, flower, gift, or family emojis could all fit perfectly into your Mother’s Day Instagram captions.
While an inclusive marketing strategy is something your business should strive for year-round, it can be all that much more important around Mother’s Day. This holiday presents you with an opportunity to demonstrate diversity in your marketing since a mother figure looks different to everyone. For example, you could market with emotion by adjusting your copy to be mindful of those who find Mother’s Day to be a difficult holiday. Or, aside from your Mother’s Day Instagram caption, you might also want to include diverse imagery of different types of moms in your posts.
The primary reason for posting on Instagram on Mother’s Day? To build your online presence, of course! While you want to show your audience you truly care about how they spend their Mother’s Day, you’ll also want to continue to promote your business.
Try to set social media goals so that each of your Mother’s Day Instagram posts has a clear purpose behind it. That way, you can include a compelling call to action phrase, like encouraging your audience to learn more about your business with a link to your website.
If you want to stick with the more traditional sentiment of the holiday, here are some sweet Mother’s Day captions for Instagram:
Not always eye to eye, but always heart to heart.
First friend, best friend, forever friend.
To the world you are a mother, but to our family you are the world.
Mothers are daily miracles.
Everything I am, you helped me to be.
The world would fall apart without you.
Wishing you a day that feels like (an unexpected nap, the beach, etc.)
Because of your love and support, I’m a badass. Thank you mom.
There are 200 billion trillion stars in the universe. That’s how many reasons I have to celebrate you.
Mothers are the only ones who carry you nine months in her belly, three years in her arms, and forever in her heart.
Happy Mothers Day to all the incredible moms out there. We celebrate and honor you
Happy Mother’s Day to all the moms out there—whether you’re a mom or like a mom. Your love is the greatest and most precious gift in the world. May the universe bless you with endless love, good health & happiness!
M.O.M: mater of multitasking. Maker of memories. Manager of money. Maker of meals. Made of magic.
When in doubt, Mother’s Day quotes make great Instagram captions:
“Sometimes the strength of motherhood is greater than natural laws.” –Barbara Kingsolver
“Mother—that was the bank where we deposited all our hurts and worries.” –T. Dewitt Talmage
“If evolution really works, how come mothers have only two hands?” –Milton Berle
“The phrase ’working mother’ is redundant.” –Jane Sellman
“Mothers hold their children’s hands for a short while, but their hearts forever.” –Unknown
“To describe my mother would be to write about a hurricane in its perfect power. Or the climbing, falling colors of a rainbow.” –Maya Angelou
“I’ve seen your face a hundred times, every day we’ve been apart, I don’t care about the sunshine, yeah ’cause mama, mama, I’m coming home” –Ozzy Osbourne
“There’s no way I can pay you back, but my plan is to show you that I understand. You are appreciated. Lady, don’t you know we love you? (And dear Mama) Sweet lady, place no one above you (you are appreciated).” –Tupac Shakur
“A mother is your first friend, your best friend, your forever friend.” –Unknown
“My mother is a walking miracle.” –Leonardo DiCaprio
“A mother’s arms are more comforting than anyone else’s.” –Princess Diana
Kristen is the Senior Managing Editor at WordStream, where she helps businesses to make sense of their online marketing and advertising. She specializes in SEO and copywriting and finds life to be exponentially more delightful on a bicycle.