Allen Finn is the co-founder of Toasted Collective, a cannabis-focused digital agency. Many moons ago, he worked at WordStream, where he reigned as fantasy football champion for some time.
The Facebook News Feed algorithm has changed to emphasize posts from friends and family instead of brands. Learn about how this fundamental shift in the way the Facebook News Feed works will impact your business, your Facebook advertising, and more!
Whether you're driving in-store visits or cross-selling customers online, the period after the holidays can be tough. Learn how to use Facebook ads to turn the 'ugh, January' you’ve become accustomed to into the Q1 kickoff you’ve always dreamed of.
Your AdWords ads will no longer have the privilege of being accompanied by third-party reviews in the form of review extensions. Learn about what's changing and how to replace your old review extensions with other AdWords Features.
AdWords had tons of major changes in 2017! From platform redesign to new features to fundamental strategic adjustments, the world's most popular search marketing platform experienced MAJOR upheaval. Learn more about the 27 most profound changed AdWords experienced this year!
Last week, Google made some major changes to how their ad grant program works. These alterations will 'add clarity and raise standards of quality for [Google’s] free advertising grants.' Here’s everything you need to know to ensure that your nonprofit can maintain its Google Ad Grant.
Bing Ads has call extensions, but the platform doesn't offer a call-only ad type. Learn how to hack together some Bing call-only ads using a combination of call extensions, bid adjustments, and a bit of cleverness.
Google just unleashed 4 super-useful new AdWords features to help you improve performance in every cranny of your paid search account. Here's everything you need to know about them.
What kind of online advertiser doesn’t want a competitive advantage? Use these three creative, alternative applications for ad extensions to dominate your competition in AdWords.
Who should you target on Facebook, and how? In this guide you'll learn how targeting on Facebook works, how to create Facebook audiences that will actually want to buy your stuff.