Mark Irvine

Mark Irvine

Mark is in charge of strategic partnerships at WordStream. He was named the #1 Most Influential PPC Expert of 2019 by PPC Hero.

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5 Mobile Ad Strategies You Need To Be Using

Learn five key mobile ad strategies you need to be using to manage your Google AdWords mobile ads, including ad extensions and mobile bid adjustments.

Why It’s So Easy to Fail on Mobile [Data]

The latest Google Ads mobile data, including cost per click, click-through rate, and Quality Score on mobile devices, reveals why mobile advertising is harder than desktop.