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Learn local marketing tips and strategies to help your business succeed and grow! Our in-depth local marketing articles cover everything your local business needs to thrive, including local SEO, listings management and optimization, local PPC, optimizing your Google My Business account, ranking higher on Google maps, and raising brand awareness in your local market—plus tons of tips and ideas for getting more reviews, running local promotions and more!


The Ultimate Guide to Google Maps Marketing

Google Maps marketing is one of the most powerful tools small businesses can use. Here's everything you need to know about how to make Google maps marketing work for you.

Dan Shewan
December 3, 2015 | Local Marketing

7 Insightful Tips for Super-Effective Local PPC

It can be tempting to focus on nationwide campaigns, but local PPC is powerful enough for most small businesses. Here's how to excel at local PPC.

4 Ways Local Businesses Can Get More Out of Google

The image of a local mom and pop shop always brings a smile to my face. Seriously, who doesn’t love local storefronts? If you’re anything like me, you have each tiny store located in your hometown engraved into your brain.

Google My Business: The New Integrated Local/Social Dashboard for Businesses

This is a little unusual, as Google tends to release new products in the United States first, rolling out changes over a period of weeks or months. The incorporation of Google+ and Places for Business into Google My Business happened as the announcement was made.

11 SEO Tips for Optimizing for Local Search

Optimize for local search- here are 11 tips you can use to optimize your pages for local searches.

Megan Marrs
December 27, 2011 | Local Marketing

The Google Local Yocal Scam: Suckering Local Businesses with Guaranteed First Page Listings

Google Local listings are FREE. Don't hire an SEO scammer for Google Local. Read this post and learn how to get your local business in Google Local listings.

Ken Lyons
July 22, 2009 | Local Marketing